You know what’s crazy? I’ll tell you what’s crazy!
Tiger Woods and how interested everyone seems to be in his first public statement since his Thanksgiving Weekend debacle.
It will be his first words since he hit a fire hydrant and a tree. It will be his first words since he went to the hosptial and his Cadillac’s windows were mysteriously smashed out. It will be his first appearance since a myriad of mistresses and a stint in a sex rehab clinic.
Is it theater of the absurd? You bet.
I was listening to some people at work talk about the big press conference. They were planning their day around it. Where would they watch, and what would Tiger say? It made me think of the moon landing, or the shuttle explosion. Will people always remember where they were when the great and mighty Tiger broke his silence?
Honestly, who cares. I mean what are we talking here? A billionaire is going to apologize for cheating on his wife. He will gloss over these transgressions, he will hint at infidelity, but he will not answer what people truly want to know. He will not talk about mistresses or sex addiction.
But this isn’t about saying your sorry to the public. This is really about soothing the nerves of sponsors, present and future. This is about getting the PGA ship righted. This is about re-acclamation into the public eye so he can begin competing again.
If Tiger really wanted to set the record straight, he would sit down and let anyone with a question ask him what happened. He would sit down with Oprah or Barbara or Dave Letterman.
But that is not what is going to happen Friday. This press conference willl be as choreographed as a production of the Lion King. Every nuance will be controlled from the lighting to the room temperature.
Tiger will say he strayed and it is a family mater and he will ask everyone to respect his privacy. You don’t think the public relations machine is all ready churning? Look no further than the photo released by team-Tiger. It simply shows him jogging. The photo was analyzed by the “Talking Heads” as if it were a clue in the Da Vinci code. Is he wearing a wedding ring? Does he have a black eye? Does he look fit? Is Elin in the background with a golf club chasing him?
None of this matters. It’s about getting back on the golf course, it’s about getting ready for the Masters.
The reason this press conference is a farce is because only Tiger will speak. Oh sure, a select few reporters friendly to the cause have been invited but they get to ask a grand total of zero questions.
Journalism at work, right?
So tune in Friday and remember where you were when the mighty Tiger roared.
and that is crazy.
I am going to watch, and will ammend this post as the stomach bile churns its way up my esophagus. Stay Tuned: